Viewing entries tagged
marketing

Marketing (non) random acts of kindness

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Marketing (non) random acts of kindness

PR is a two way street. Do something good or bad, somewhere, someone will be able to comment and link back to your brand online, creating a genuine impression and recommendation. It is now up to the audience to control the message, whether it is good or bad.

By Amanda Lacey

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Run for food

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Run for food

Rewards and marketing have always gone hand in hand. One cool new promotion we have come across is #EatYourRun an initiative of shoe company Kalenji. 

By Amanda Lacey

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New position: Marketing and Communications Manager

We are helping to recruit a marketing and communications manager for one of our clients; a leading Australian law firm, located on Martin Place, Sydney.

So if you have at least five years professional experience, a creative mind and the gift of the gab, please send a brief bio about yourself to amanda@popcom.com.au.

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